Dr. BJ Fogg's essential equation for lasting behavior change

There are a variety of approaches organizations take to attempt to motivate employees - from acting as a cheerleader to instilling fear and preaching "no excuses." Most tactics succeed at first but fail in the long run because they lack the two necessary components for long-lasting behavior change. 

If you can help your people make small changes and put them on a path to adopting healthier habits, you're well on your way to increasing productivity and reducing burnout across your organization.

In this Quick Read you'll learn:

• Dr. BJ Fogg's equation for lasting behavior change
• How ability affects behavior change
• The best ways for organizations to help employees reach their goals