Client Success Story
National Health Plan Provides Barrier-Breaking Tips to Increase Prescription Refills by 85%
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Driving Results That Matter
A top-tier national health plan aimed to drive medication adherence by proactively encouraging commercial and Medicare members with diabetes and heart disease to refill their prescriptions on time.
The health plan partnered with Virgin Pulse's engagement team to automate outbound calls that reminded members with diabetes and heart disease on the importance of refilling their statin medication. Since leveraging the engagement services, they have seen significant results, including:
85%
improvement in refill rates compared to those who didn't interact
42%
of those with convenience issues refilled after hearing a barrier-breaking tip
71%
of targeted members heard the message