Client Success Story:
Large Non-Profit Health System Adds 15k New Patients
Driving Results That Matter
A nonprofit hospital located in Northern California wanted to reach new households in six primary regions of their market to create awareness for services and increase utilization.
The hospital marketing department leveraged Virgin Pulse's Health System Growth solution to precisely identify prospects and target them with monthly triggers, generating significant results including:
$11.5M
control-adjusted total charges from new patients
13.5%
overall control-adjusted response rate
15K
new patients
