BBVA, a banking franchise with 11,000 employees and hundreds of branches across the U.S, came to Virgin Pulse with the hope of implementing a wellbeing platform that would resonate with their employees and increase engagement levels across the organisation. The results? A healthier, more active workforce.
Download the BBVA Case Study to learn:
- How Virgin Pulse helped to increase engagement with an effective marketing and communications plan.
- Key strategies to increase employee participation by analysing the root of resistance.
- Why wellbeing programmes play a critical role in engaging employees and strengthening corporate culture.